Resources for Ethical
Search Engine Optimization and Effective Website
On this page you'll find free articles on the subject of SEO and links to other resources to help you learn more about today's Search Engine environment and the methods and reasons for applying ethical SEO techniques to your web site.
Articles:
The following articles are provided for information to help you understand the role of Search Engine Optimization and the importance of marketing your web site to your potential customers using ethical SEO techniques.
- The Future of Consumer Purchasing Research
- Great Search Engine Placement in 7 Steps
- What is ethical Search Engine Optimization?
- Why Undertake an SEO Campaign?
- What's involved in Search Engine Optimization?
These articles are provided for personal use only.
They are not for commercial reproduction or redistribution without permission.
External Links to information resources:
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Bruce Clay's Search Engine Relationship Chart - From one of the most
respected SEO specialists in the industry, a very useful visual chart to help
you understand the complex sharing of data between the major search engines.
http://www.bruceclay.com/searchenginechart.pdf
Search Engine Marketing Professional Organization (SEMPO)
http://www.sempo.org
Google's Information for Webmasters:
What to do and what NOT to do:
http://www.google.com/webmasters/guidelines.htmlTips for Choosing an SEO Provider
http://www.google.com/webmasters/seo.html
Search Engine Friendly Webhosting and Shopping Carts:
We can build you a search engine friendly website and/or shopping cart. We recommend that you get good quality hosting services before you build your cart, such as the following (You'll want to choose the "Power" option to get the shopping cart capabilities):
Business Class Hosting by InMotion Hosting
• 1,500GB Storage • 15,000GB Data Transfer
• 90 Day Money Back Guarantee
• True 24/7 Support
Rated 3 Out of 3 Stars by CNET.com!
Third-Party Newsletter Mailing Service Provider:
Many a first-time marketer has inadvertently spammed his audience. The first several hundred complaints and some nasty phone messages usually stop him in his tracks. But by then, the spammer may be faced with cleanup bills from his ISP, and a bad reputation that it's not easy to overcome.
The best way to avoid this situation is to have a clear understanding of what spam is: If anyone who receives your mass e-mails did not specifically ask to hear from you, then you are spamming them.
Use the third-party mailer preferred by businesses that care about getting their emails delivered.
Other High-Value Sites
For the benefit of our clients and visitors searching the internet for web-based services, we handpick and maintain a page of links to web sites of other related services and industries.
